DermIdenticals has recognised that individuals with whom we conduct business value their privacy. However, in order to conduct global business in this increasingly electronic economy, the collection of personal information is often necessary and desirable. It is our goal to balance the benefits of e-commerce with the right of individuals to prevent the misuse of their personal information. Our primary goal in collecting personal information from you is to provide you with a smooth, efficient, and personalised experience while using our services. This allows us to provide services and features that most likely meet your needs, and to customise our service to make your experience easier and quicker.
The Collection of Personal Information
In some circumstances we may request personal information from you, such as your name, e-mail address, company name or telephone number. Your response to these inquiries is strictly voluntary. We use this information to customise your experience on our website. In addition we may use this information to alert you to products and services that can assist you and assist in the order processing. In general, you can visit our site without divulging any personal information.
Collecting Domain Information
We also collect domain information as part of its analysis of the use of this site. This data enables us to become more familiar with which customers visit our site, how often they visit and what parts of the site they visit most often. We use this information to improve its web-based offerings. This information is collected automatically and requires no action on your part. Using the Site’s web server log files, we use IP addresses to analyze trends, track users’ movement, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information. This information may include the URL that you just came from (whether this URL is on our site or not), which URL you next go to (whether this URL is on our site or not), what browser and operating system you are using, your IP address etc.
Our Disclosure of Your Information
Unfortunately, due to the existing regulatory environment, we cannot ensure that all of your private communications and other personally identifiable information will never be disclosed in ways not otherwise described in this Privacy Policy. By way of example (without limiting the foregoing), we may be forced to disclose information to the government or third parties under certain circumstances, or third parties may unlawfully intercept or access transmissions or private communications. We can (and you authorise us to) disclose any information about you to law enforcement or other government officials as we, in our sole discretion, believe necessary or appropriate, in connection with an investigation of fraud, intellectual property infringements, or other activity that is illegal or may expose us to legal liability. We do not sell or rent any personally identifiable information about you to any third party.
- Advertisers. We DO NOT aggregate personally identifiable information and disclose such information in aggregate to advertisers and for other marketing and promotional purposes.
- Legal Requests. We cooperate with law enforcement inquiries and other third parties to enforce laws, intellectual property and other rights. Local and international law enforcement agents can request and may receive your personally identifiable information.
Our Use of Your Information
We use personally identifiable information about you to improve our marketing and promotional efforts, to statistically analyse site usage, to improve our content and product offerings and to customise our site’s content, layout, and services. We believe these uses allow us to improve our site and better tailor it to meet our users’ needs. We use your e-mail address to send you newsletters or other communications (for example, digests of the forum posts) that you have requested from the Site. Out of respect for our users we give you the opportunity to opt-out at any time. Orders delivered outside of Australia may be liable for local customs duty and/or import tax on your purchase which will be at your own expense.
Use of Cookies
Some pages on this site use “cookies,” which are small files that the site places on your hard drive for identification purposes. These files are used for site registration and customisation the next time you visit us. You should note that cookies can not read data off of your hard drive. Your web browser may allow you to be notified when you are receiving a cookie, giving you the choice to accept it or not. By not accepting cookies, some pages may not fully function and you may not be able to access certain information on this site.
Security
We endeavour to do our best to safeguard the confidentiality of your personal identifiable information but we do not use encryption (such as SSL) or firewalls to further protect the information as it travels across the Internet. This is because we do not believe that the personal information we currently collect warrants such measures and the accompanying loss of speed experienced. You should be aware that “perfect security” does not exist on the Internet.
We reserve the right to change, modify or update this statement at any time without notice.
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